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Google's Panda update, released over a year ago, was designed to target low quality content. In June, Google pushed out two Panda refreshes. For those of you keeping score, we’re now up to Panda 3.8.

Note that a refresh is different from an update:

• An update is a change to Google's algorithm
• A refresh reruns the existing algorithm to catch any sites that are in violation. Unlike an update, it does not change the algorithm.

The original Panda update impacted about 12% of search worldwide and the refreshes in June impacted only about 1%. This is yet another reminder of the importance of online marketing diversification and producing quality content with the end user in mind.

There's ALWAYS something new in social media!

Due to Twitter's new restrictions on how third-party developers are permitted to use its API, the LinkedIn/Twitter partnership that began in 2009 is over. In a blog post, Ryan Roslansky, LinkedIn head of content wrote, 'If you had previously synced your LinkedIn and Twitter accounts, and selected the option to share Tweets on LinkedIn, those Tweets generated from Twitter will no longer appear on LinkedIn.'

The ongoing patent dispute between Facebook and Yahoo has been resolved and the former enemies are now working toward an advertising and content partnership. Read Facebook Newsroom for more details.

Facebook is reportedly planning to sell mobile ads that will target users based on the apps they've downloaded through its Facebook Connect feature. Read more about the controversial advertising strategy here.