The Google Panda (aka Farmer) updates were designed to knock content farms out of the top spots in the search results. Apparently, they've succeeded. A study by New Science Magazine shows strong evidence that Google has gained the upper hand against those unruly sites that scrape content from legitimate sites. The study was run by computer scientist Richard McCreadie at the University of Glasgow. He ran 50 search queries prior to the Panda updates and found that content farms were present in the top search results. Following the Panda updates, content farms were no longer in the top search results. High-quality websites are now far more likely to be found at the top of the search results. 

 

This is very good news for all of us who work hard to publish high quality content. The update eliminated many of the sites that don’t deserve a high ranking so now there's more room for the rest of us at the top. Most sites that achieve top rankings use Search Engine Optimization (SEO) strategies. If you have questions about SEO services give us a call!